French Cosmetics Innovation at Cosmoprof Hong Kong [fr]

Demonstrating its characteristic wide diversity, France’s offer in cosmetics will be showcased in 3 halls at the 2014 Cosmoprof Hong Kong, to be held from November 12th to 14th. The event will feature 88 exhibitors introducing their most innovative products, making the French Buzz section a genuine showcase for the sector’s creativity and dynamism.

As the all-time leader in the cosmetics sector, France boasts about a thousand companies working in the business; they are established in over 200 countries and account for a quarter of the country’s exports to the worldwide market. Asia is by far the area most canvassed by the profession, with 5 Asian countries among its top 20 customers. Representing the main admission point into the Asia-Pacific zone, Cosmoprof Hong Kong is a key tradeshow for companies in the sector: so France will be presenting the latest science and technology advances in the field at the 1,000-m² French national pavilion under the auspices of UBIFRANCE, the French Agency for International Business Development.

In this highly segmented niche market focused on very high-quality, French companies will demonstrate their upscale know-how, which covers the entire sector: ranging from ingredients to finished products, from private label to hair products, from spa accessories to cosmetics-specific packaging, the Made in France label vouches for quality and reliability, and clearly dominates skincare (dermal cosmetics and anti-aging care), makeup, perfume, organic hygiene products for young mothers and their babies, as well as the men’s range of products.

Reflecting the dynamism behind the research, the French Buzz section will highlight 12 companies which will not only introduce their latest technological innovations, but also showcase their creativity in terms of concepts, image, targets, bottling and more.

Sponsored by AIR FRANCE and the ACCOR Group, the French Pavilion will bring together regional delegations thanks to Cosmetic Valley, Centreco, Bretagne International and Cosmed. French manufacturers are committed to fair trade and are concerned with meeting sustainable development criteria; they will be on hand to welcome you in Halls 1 E, 1 Q, 3 D, 3 E and 5 G at the Hong Kong Convention and Exhibition Centre from this November 12th to 14th.

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publié le 20/10/2014

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